Thursday, 30 September 2010

Best Western Premier Yiwu Ocean Hotel

At the heart of the biggest market in the world


Yiwu is without doubt the largest wholesale market in the world. It is in the exhibitions and fairs of this town in the province of Zhejiang that buyers from all over the world place their orders for small commodities, and it is in its factories where these products are manufactured in such vast quantities that more than 1000 containers leave here every day. Yiwu attracts 200,000 daily buyers from 180 different nations, to its 40,000 stalls. It is a city of entrepreneurs which values individual success like very likely so no other place in China.
The Best Western Premier Yiwu Ocean Hotel maintains this expression of pride, displaying in its lobby bas-reliefs immortalising the human endeavour and entrepreneurial success of local figures, such as Ying Ren CHEN, who made a fortune in the 20th century under the brand name Yi Shun CHEN, selling sauces and curing products, and ZHANG Xiao Bao who also found success with his soya-based products.

A possible explanation for this singular frame of mind is that the city's soul owes much to the immensely strong character, displayed throughout its history, of its mythical heroes, involved in ancient battles worthy of the Trojan War. The most emblematic of these is undoubtedly Goujian, whose legend tells how he fostered his resentment towards his royal rival Fuchai by sleeping on bundles of rough wood and swallowing the bile of the animals he hunted. His bronze sword was discovered in 1965 by archaeologists. It had been so perfectly forged and so well protected in its lacquered scabbard for the 24 centuries that it had spent buried underground that it did not show the slightest trace of rust and could still cut like a razor.

The Best Western Premier Yiwu Ocean Hotel is a worthy representative of these sagas and successes, with its plush elegant comfort and its strong personality. Its modern architecture in the shape of an ellipse gives it a light and dynamic appearance, but also evokes the typical shape of the sycee, the traditional Chinese ingot which disappeared at the beginning of the 20th century but remains a symbol of prosperity and luck. The interior architecture of the hotel also puts the emphasis on transparency and lightness, with vast spaces and a pleasant use of light materials and glass. The hotel is located at the heart of the gigantic business district of Futian on a spacious esplanade of modern architecture, punctuated by ornamental lakes and fountains. It offers all the levels of comfort and service expected by a demanding international business clientele. Above all it displays an uncommon ability to adapt, notably offering floors reserved for female guests or devoted to executives, and a choice of Western or Asian restaurants...

The rooms, as light as they are spacious, elegantly combine elements of traditional Asian design (the wood, the fabrics, the lighting, the plants and fresh flowers) with comfortable amenities meeting the most up-to-date international standards. The armchairs are ample and welcoming, the desk is large and well-lit, the picture windows wide, and the linen impeccable.The Best Western Premier Yiwu Ocean Hotel offers first rate facilities throughout, accompanying its guests in their business, or in their touristic exploration of this rich area.

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